Running a small business is never easy. On top of servicing your customers, you must also stay on top of your finances to keep cash flowing and ensure all your bills are paid. Far too many entrepreneurs make small mistakes with their finances that end up having major downstream consequences that threaten the future of the business.
Here’s a closer look at the top five financial mistakes small business owners make and how you can avoid these common pitfalls.
1. Spending Too Much Too Quickly
When you’re in the early stages of starting a business, you’ll likely need to shell out some cash to get customers in the door and keep inventory stocked. However, you must be strategic with how you spend to avoid getting in over your head.
It’s far too easy to blow through your cash on expenses that don’t have an immediate ROI and leave you vulnerable to unexpected costs. You never know when you’ll need to purchase new equipment or pay an unforeseen fee, so you’ll always want to keep an emergency fund — which means not spending all your cash as soon as it comes in. It’s always wise to create a budget and learn some financial discipline to find a healthy balance between growing your business and preparing for the future.
2. Taking on Too Much Debt
Taking on too much debt is another common mistake that can have devastating repercussions for the future of your company. Some experts recommend that your credit card debt should be no more than 30% of your business capital. Although you may need to take out a loan to get your idea off the ground, be wary of accepting too much money too soon if you aren’t sure you can realistically pay it back. Just because a lender will offer you a certain amount of cash or credit doesn’t mean you should accept it or spend the money all at once.
The more debt you take on before you become profitable, the longer it will take to break even and start taking home money for yourself. So, if you are going to take out a loan, make sure you have a solid plan to pay it back and maybe hire a good accountant or financial manager to help you stay on track.
3. Overspending on Processing Fees
Processing fees are one of the most common expenses that eat into your profits without you even realizing it. If your business accepts credit cards, you’ll need a payment processor to verify the transaction and make sure the funds are transferred. Most payment processors charge a small fee per transaction that may seem negligible when you look at an individual payment.
But these processing fees can quickly add up over time and cost you hundreds if not thousands of dollars per year, depending on the volume of sales. Overpaying on payment processing is a common mistake many small business owners make that can hurt your bottom line and reduce your take-home profits. So be sure to shop around and look for the best plan for your business.
4. Neglecting Cybersecurity
Cybersecurity should be a major concern for any company that does business online. Hackers and scammers get more sophisticated every day and can put your business at risk if your customer’s sensitive financial data is vulnerable to attack. The cost of a data breach can be devastating to an early-stage company. Investing in mobile cybersecurity and other preventative measures to keep your customer’s data safe is a necessary expense that you must take into consideration.
Whether installing virus protection on company computers or hiring an IT team to help with PCI compliance, invest in cybersecurity. Building a reputation as a business owner takes years, but a simple mistake can cause you to lose it all. So, as you grow your business, keep cybersecurity in mind.
5. Not Having a Business Plan
Having a good idea is one thing, but bringing that idea to life is an entirely different ball game. Even if you can create great products or provide exceptional service, your business will never succeed if you don’t have a solid roadmap to keep you on track.
Creating a professional business plan will make it easier to define your goals and stick to them. It will also help you explain your vision to other investors and business partners who may want to get involved. Far too many entrepreneurs jump into starting a business with just an idea and fail to create a realistic business plan. But without a plan, it becomes far too easy to overspend or make some of the other mistakes on this list.
So, take the time to sit down and create a business plan for the next 12 months that includes your financial goals, business model, and the actions you plan to take to help you build the company you envisioned.